Creating a New Way for vibrant and engaging consumer experiences.
Vitalizing Consumption
What we do
Integrating online and offline experiences to create new consumption ecosystems is essential for succeeding in China’s fast-changing consumer landscape.
Business
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Consulting Services
With our in-house system development and operations team, Yoren identifies key business challenges and supports clients from strategic planning through execution.
We leverage big-data analysis to design strategies, implement initiatives, and provide support for organizational design and HR strategies. -
Digital Transformation (DX) Services
Starting with the client’s vision for success in the Chinese market, Yoren designs DX initiatives, including user experience concepts, business process design, and proposals for data utilization and data integration.
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CRM Program Management Services
We develop tailored communication strategies for member segments categorized by demographics and purchasing behavior.
By encouraging repeat purchases and reactivating dormant members—while continually measuring performance—we maximize customer lifetime value (LTV). -
CRM & BtoC System Development Services
Based on the ideal state of the client’s business in China, we define system requirements and develop systems in-house that enable the desired customer experience.
Our support covers data management—including sales, orders, inventory, and membership data—and the design of membership programs. -
IP & Entertainment Services
We plan integrated online–offline marketing and promotional activities for IP and entertainment content.
By creating mechanisms that connect fans with brands—and with each other—we grow both the scale and engagement level of the IP fan base through data-driven insights. -
E-Commerce / Omnichannel Operations
We provide end-to-end support across China’s e-commerce platforms, including strategy development, flagship store operations, distributor sales, and performance-driven marketing.
Our approach builds not only short-term performance but also a sustainable growth roadmap for the mid- to long-term. -
Social Media Marketing
We support marketing initiatives leveraging major Chinese social media platforms.
Based on data-driven insights, we design strategies and execute activities that contribute directly to revenue growth in the Chinese consumer market.
